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Build your competition business free. Pay when you launch.

PrizeHQ is the platform behind competition businesses: your website, competitions, instant-win games, your own payments and growth tools, behind one login.

Next: a business name, a web address and a code sent to your email. No card.

The PrizeHQ guided setup on a new site: the next step, create your first competition, shown large, above the list of free build steps with the first one ticked.
The PrizeHQ guided setup on a phone, showing the next step and the list of build steps.
The PrizeHQ brand desk on a phone: a live preview of the storefront above the brand name and colour choices.

The real product: a new site in free Build Mode.

Build first. Pay when you launch.

Build Mode is a private copy of your real site, on a platform web address, with test payments so no real money moves. Build the whole business there. Nothing is rebuilt when you go live: the site you previewed is the site your players see.

Build Mode Free

  1. Create your workspaceA business name, a web address and an emailed code. No card.
  2. Build your brandName, colours and fonts, with a live preview.
  3. Create competitionsPrize, tickets, the free entry route and the draw, in one form.
  4. Add gamesAdd instant-win games from the library and theme them.
  5. Preview everythingThe whole site with test payments. Nothing is public yet.

Billing starts here

Going live Paid plan

  1. Connect your domainAdd one DNS record, a line of text, where you bought your domain.
  2. Choose a planBy how many paid orders you expect each month.
  3. Open to playersThe readiness checks pass, and players can enter.

Your subscription starts when your first custom domain is verified. Until then, building is free.

Guided from your first sign-in

The console keeps the next step in front of you until the site is live. Progress is read from your real work, so the guide never disagrees with what you have done.

The PrizeHQ brand desk: a live preview of the storefront above the brand name, six colour choices and fonts.
The brand desk. Every choice previews before you save.

Everything your competition business needs. One platform.

A website here, ticketing there, a payments plugin, a separate instant-win tool, a spreadsheet of winners and analytics nobody trusts. Every join is a place for entries, money or records to fall through. PrizeHQ puts the operation behind one login without taking control of your brand or your merchant account.

Your website
Your brand, your domain, built for phones, with the pages a competition site needs already in place. See the competition website builder.
Running it
Create, publish, draw and pay out from one dashboard, with one record of every ticket and every penny. See the competition platform.
Growing it
Search foundations built in, and your own Google, Microsoft, Meta and TikTok accounts connected in minutes, with tags that wait for a visitor’s consent. See the growth tools.

Turn competitions into experiences.

Add a game once, theme it to your brand, then run campaign after campaign on it. Every ticket’s result is fixed on the server before the game opens; the reveal only shows it.

  • Scratch Available

    Scratch the panels to reveal the result already fixed for that ticket. Nothing the player does changes it.

  • Drop Available

    A chip falls through the pegs to a prize slot, animated to land on the result already fixed for that ticket.

  • Wheel Available

    A spin that settles on the segment already fixed for that ticket, stopping well inside it rather than on an edge.

Coming soon

  • Coin Flip
  • Balloon Pop
  • Vault

Built for the phone in a player’s hand

Most of your players will only ever see your site on a phone. Browsing, entering, topping up, playing and checking tickets are composed for that screen first, in your colours, not ours.

  • Designed from 320 pixels wide, not shrunk from a desktop site
  • Entry, wallet, games, tickets and winners in one signed-in experience
  • Free entry shown wherever a paid entry is offered
Explore the Games Library
A storefront built on the platform, on a phone, in the operator's own blue: a headline, two entry actions, and free entry on every competition.
Real: a new storefront, in its own colours.

Your business. Your merchant account. Your money.

Players pay into your own merchant account, the card-processing account your payment provider opens in your business’s name, and your provider pays out to you. PrizeHQ never receives or holds player funds, and bills you separately for the software.

  • No share of your ticket sales, ever
  • Card fees are between you and your payment provider

Today you build and test with test payments. Connecting your own payment provider is one of the steps to going live, and we will tell you which providers are supported before you choose a plan.

Controls built into the way you work.

A control in a policy document is easy to skip on a busy day. A control in the workflow is not: a competition cannot publish until its checks pass, and the readiness panel shows exactly what is still outstanding.

The PrizeHQ readiness panel on a new site: each check named, with what is still needed and a link to the desk that clears it.
The readiness panel on a brand-new site. Every line links to the desk that clears it.
  • Rule checks run when a competition is published
  • Free entry with equal prominence and equal weight in the draw
  • Spend limits and pauses for player protection
  • An audit record of every material action

PrizeHQ provides technology and compliance workflows. Operators remain responsible for the legal and regulatory operation of their business.

Start free. Scale when you need to.

No setup fee and no share of your revenue. Your subscription starts when your first custom domain is verified. Until then, building is free. A paid order is one completed purchase, however many tickets it holds; free entries never count.

  • Build

    £0 while you build

    A private copy of your real site, with test payments. No card.

    Start Building Free
  • Launch

    £149 a month + VAT

    1,000 paid orders a month included, then 10p each.

    For new operators.
  • Growth

    £399 a month + VAT

    5,000 paid orders a month included, then 5p each.

    For businesses ready to grow.
  • Scale

    £899 a month + VAT

    20,000 paid orders a month included, then 3p each.

    For higher-volume operators.

Compare plans in full Multi-brand operators: Enterprise from £1,999 a month + VAT, by agreement.

Before you start.

The four questions new operators ask us first, answered plainly.

When exactly do I pay?

Your subscription starts when your first custom domain is verified. Until then, building is free. Choosing a plan does not start billing by itself, and there is no card to enter while you build.

Who holds my players’ money?

Your payment provider, under your own merchant account. PrizeHQ never receives or holds player funds and takes no share of your sales. You pay PrizeHQ separately for the software.

What happens to my build if I never launch?

It stays free. A site nobody has opened for 60 days is put to sleep, not deleted, and one click wakes it up again.

Does this make my competitions legal?

No. The platform gives you controls, records and checks that make good practice easier to follow and to prove. Operating lawfully remains your responsibility, and you should take professional advice on your model before you launch.

Your competition business can start here.

Create your workspace, build your site and see the whole platform before you pay.

Start Building Free

Next: a business name, a web address and a code sent to your email. No card. Your subscription starts when your first custom domain is verified. Until then, building is free.